When raising your first investment for a project, people often end up liking the idea while being scared to be the first to invest. This happens all over the world for projects large and small, for experienced teams and for startups alike. Which is why it is important for a project to offer better investment terms for early investors. After all, being the first is always associated with more risk, and taking risk should be rewarded.
This is a companion discussion topic for the original entry at http://blog.saturn.network/smart-contract-for-time-locked-token-crowdsale-open-source/